They also own names like Image, Weslo, Reebok, Freemotion, Epic and Nordic Track. Each of these brands has their own strengths and weaknesses.
Proform's main strength is that they're affordable. Plus they offer a truckload of cool fitness toys you won't find with other brands. At any given time, there are a huge range of Proform models to choose from to suit almost anyone's taste.
Want a TV on your treadmill? How about a fitness age tracker (tracks your heart rate and fitness improvement over time)?
Want a crosswalk model with ski-like poles to work your upper body? How about one that charges and plays your iPod through built-in console speakers? Chances are you can find any of these options in a Proform treadmill.
On the downside? The main weakness of these treadmills is that, while affordable, they are well...affordable.
With treadmills you get what you pay for. In general, any unit under $1000 is not built to last for a long time. Since most Proform treadmills come in under $1000 you can figure out their main weakness.
So is a Proform a good buy? The answer is both yes and no - depending on who you are and what you want.
Different buyers have different needs. So a great buy for one person can actually be a poor buy for someone else.
For instance a tall runner who is planning on using their treadmill for over an hour a day, every day will need a commercial grade treadmill with strong running deck, good cushioning, high powered, well-built motor and preferably a longer running belt of about 55" or more.
A 65 year old grandmother who wants the occasional light walk on her treadmill is not going to need that same treadmill. For her that same treadmill is actually a poor buy since it's way more than she needs.
So returning to the Proform issue. Are they commercial grade treadmills that everyone will love? No.
In general, Proform units are economy, entry-level treadmills. They aren't built with heavy duty commercial parts as some treadmills are and will not last as long as some other brands out there, especially if you pound the daylights out of them every day.
On the upside however, they have improved in construction over the years and the new models offer a lot more options than older ones.
Plus they're affordable for most people. And in this economy, that's the only way some people are going to be able to get a treadmill. Better that than nothing.
So if someone has a strict budget of only $500 or $600 Proform is probably the strongest brand out there in this price category.
Since ICON is the largest treadmill manufacturer, they have the resources and engineers to build and design a better treadmill for less money.
And if you don't plan on using your treadmill very often, you could probably get away with saving a bit and going with a starter Proform.
One final little known fact: the resale market for Proform home treadmills is huge.
However what most people don't know is that almost all manufacturers - Proform included - will not honor the warranty on a second owner.
So even if a seller says to you, "No problem, the treadmill is still under warranty", realize that this means nothing to you. He's covered - but you're not.
And since you really don't know the state of the treadmill when you buy it (heavy use, light use, etc.), you're taking a chance that you could have absolutely no protection if your treadmill breaks down the day after you buy it. This is why many people choose to buy new so they're protected and they know the treadmill has not been used before.
In the final analysis, it's your decision. A treadmill is a smart investment in your health - just remember to do your research before you buy so you can choose the machine that fits your needs best.
